Going Beyond: Positive Actions in the Beauty Industry

INNOVATE FOR BETTER PRACTICES: Use our collective expertise to solve problems, such as: sustainable packaging, decarbonisation, ethical ingredients, regenerative sourcing and ecosystems.

COLLABORATION & SHARED KNOWLEDGE: We provide our members with a platform, networking opportunities, and collaboration tools to share ideas and expand impact through knowledge exchange and inter-coalition collaboration.

ADVOCACY & INDUSTRY EDUCATION: We are committed to using our collective voice to influence policy making, systemic change through advocacy campaign, partnerships, industry and consumer education.

SCALE OF IMPACT: The beauty industry touches billions of lives daily — and holds enormous power to influence sustainable change.

PROVEN CREDIBILITY: 100% of our members are B Corp-certified, meeting rigorous social and environmental standards.

BEYOND BUSINESS AS USUAL: Real case studies demonstrate how companies are already reshaping beauty across five pillars — Collaboration, Innovation, Engagement, Ingredients, and Governance.

SYSTEMIC CHANGE: By fostering cross-company collaboration, we accelerate solutions that no single brand could achieve alone.

INSPIRING ACTION: Combining hard data with powerful stories, we mobilise the sector to act collectively for positive, lasting impact on people and the planet.

Scale of impact: The beauty industry touches billions of lives daily — and holds enormous power to influence sustainable change.

Proven credibility: 100% of our members are B Corp-certified, meeting rigorous social and environmental standards.

Beyond business as usual: Real case studies demonstrate how companies are already reshaping beauty across five pillars — Collaboration, Innovation, Engagement, Ingredients, and Governance.

Systemic change: By fostering cross-company collaboration, we accelerate solutions that no single brand could achieve alone.

Inspiring action: Combining hard data with powerful stories, we mobilise the sector to act collectively for positive, lasting impact on people and the planet.